NEW VENUE FOR 2025

We’re looking forward to welcoming you to our pop-up prom dress shop for Hertfordshire students at Ridgeway Academy, Welwyn Garden City!

We’ll have over 500 prom dresses in all colours and sizes for you to choose from – many are brand new. Check out our gallery for photos from previous years.

*Please check back to this page again the week before the event, in case of any last-minute announcements.

Please remember:

  • To bring your invite with you to exchange for a prom dress; this is a private invite-only event you won’t be able to enter without your invite.
  • To come with one person over 18 years – a friend, relative or carer, please don’t bring more than one person as space is an issue.
  • You might need to queue to come in, or to use the fitting rooms, so be prepared that you might have to wait.
  • The shop is usually very busy in the morning, and quieter after 3.00pm.

How to find the venue

Ridgeway Academy is on Herns Lane, Welwyn Garden City, AL7 2AF.  The shop is taking place in the main hall so please enter through the main school reception entrance (see photo above).

There is free parking on the main road and there is no access to the school car parks. There is some limited disabled parking on site. Please email lara.davis@alldressedup.org.uk if you have a disabled parking badge.